We write on this page about gin, about the pleasure of drinking. About things you are not allowed to do until you are 18. So why don’t we have an age check pop-up with a raised finger to point out that all this stuff is for adults only? Now what if a 15 year old comes to this site and because of the lack of a pop up thinks he is allowed to be here and has every right to learn about delicious gins? What if this poor kid – let’s call him Max – goes out and gets drunk because he thinks, based on the lack of pop-up, that alcohol is freely available to teenagers after all?
What if he went to the next store and told the clerk that there was no age check on cold-drop.com and therefore it should be clear that he was allowed to buy alcohol now? What if the seller believes him and suddenly offers his liquor to young people on the street? How can we possibly bear this risk here? Max, how could you let us seduce you?
Age check? Does not bring anything!
Let’s face it, any reasonable young person clicks “Yes, I am 18 years or older” when the prompt appears. Never in the history of mankind has such a simple protective mechanism achieved anything. Breweries, distilleries and liquor sellers on the net know this too, but age checks are mandatory for website operators, depending on alcohol sales and search engine policies. That’s just to answer the question “Why are they doing this if it’s no good?”
Effective protection of minors requires sensible age verification with the aid of post-identification procedures or similar mechanisms. That’s why we also make sure that our shipping service provider has effective youth protection measures in place to ensure that no liquor is delivered to minors. Because: We support youth protection and advocate a responsible approach to alcohol.
Age rating? This is the right way!
So if at this point you minors were hoping for a flaming speech in favor of lowering the age limit for alcohol, we have to disappoint you. We fear that none of you will adhere to it, and we didn’t exactly wait until your 18th birthday ourselves. But we probably would have partied a lot more often, and probably would have crashed in the process, if we’d just been sold the hard stuff at 16.
t took us a while to really enjoy schnapps and spirits instead of just pouring them down our throats, to spend 40 euros on a bottle of gin with a clear conscience. In retrospect, however, many an evening would have been much nicer if we had left it at two or three particularly tasty glasses at the price of a complete drunk. Granted: Some evenings were good, just as they were. Mostly, though, because someone was always sober enough to take care of the rest.
Yes, we know ourselves that at 18, the switch doesn’t suddenly flip and you turn into a responsible adult. We also know that many a 15-year-old can be significantly ahead of many a 30-year-old mentally and that age cannot always be the decisive criterion for trust. But the legislator has to draw the line somewhere. And we support that too!
It doesn’t matter whether you agree with us or not, whether you drink legally or secretly in the trailer behind the youth center. Kennt euer Limit, lasst die Karre stehen, kommt gut heim.